Mobile-Net

How can I dramatically boost sales for a retail cell phone store without an advertising budget?

I am in charge of a cellphone store as part of a large chain, and recently it's become my job to bring in additional business from non-traditional means. This means local business accounts and outside events beyond and including store traffic from the LA Westside and Valley area. My theory is that such new cellphone and PDA accounts would be large and would be greater than anything that store traffic alone couldn't provide. The problem I felt was that relying solely on store traffic wasn't proactive enough and more could be done about this.

Gotta offer the best deals and the most usable services. Have multi-lingual employees or put posters up in languages used in the local areas. I am guessing West LA has quite a multi-ethnic population. Cater to them!

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